Media Innovation Lab Coming Soon

The School of Journalism and Mass Communication has add a new addition to the program. Starting this fall, students will be able to receive a BS in Digital Media Innovation. The Digital Media Innovation major will prepare students for any new and emerging media roles. Check out the gallery below to catch a sneak peek of the new Media Innovation Lab!

 

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Twitter Takeover

Last week, alum and former Fundamentals of Digital Media (FDOM) Grad Assistant Randy Estevanes took over our Twitter account. He showed us and our followers what it’s like to work at a digital marketing firm.

Coffee might wake you up, but Red Bull gives you wings!

Always remember to proofread. It helps you iron out any unnecessary errors.

The SJMC also hires interns to assist in content creation and social media marketing. Learn more about it here.

Don’t forget to check out Esd & Associates when you’re looking for fall internships!

What better way to promote Goodwill on social media then with real authentic pictures!

Randy uses canva.com for its variety of design presentations, social media graphics and thousands of layouts.

Nice collage!

How awesome is it that Esd & Associates provides healthy snacks for them? #Winning

Knowing how to schedule post is an great tool to have under your belt!

Take note student: Google Adwords is a MAJOR asset!

Thank you again, Randy, for showing us your world. Once a Bobcat, always a Bobcat! #Eat’emUp

Get to know Professor Prisca Ngondo

Have you met SJMC’s own Prisca Ngondo? Professor Ngondo teaches in the public relations sequence in the School of Journalism and Mass Communication, and she sat down with us this week to tell us a few things her students and colleagues might know about her. For this faulty spotlight, we thought it would be fun to find out what she likes to do when she’s not busy grading papers and more. Check it out below!

Q: Where are you from and currently live?

A: Harare, Zimbabwe, but I also claim the DFW (Dallas/ Forth Worth) and San Marcos, Texas. I currently live in San Marcos, Texas.

Q: How do you feel about Texas compared to your hometown?

A: They’re both hot! I can’t escape the heat.

Q: How long have you been with the SJMC?

A: Since August, 2015

Q: What’s different from this school compared to other schools you’ve worked with?

A: One main difference that I enjoy: Texas State is close to big cities, and it gives us access to industry professionals who we can connect with. Chico State is more remote, but I enjoyed both experiences for different reasons.

 Q: What courses do you teach?

A: Writing for PR, PR Research, Advanced Social Media and Analytics, Intro to PR

Q: How will the new Advanced Social Media and Analytics class help prepare students for the future?  

A: The class will help students because [social media] is the future. It prepares them to fill current industry needs and trends.

Q: What are some of your hobbies or things you enjoy doing outside of work?

A: Binge watching Netflix shows and hanging out with family and friends.

Q: What inspires you? 

A: My 3-year-old daughter, Yani. Her fresh, unbiased outlook on life is refreshing. She inspires me to be a better person and to work hard at work and at home.

Q: What do you find most fulfilling or rewarding about teaching college students?  

A: Their zest for life and willingness to learn.

Q: Any advice you have for current SJMC students?

A: Start how you want to finish!

 

KTSW & The University Star Unite

Exciting changes to campus media are underway this summer at Texas State. KTSW 89.9-FM and campus newspaper The University Star are moving in to the Trinity building together. This construction commenced at the end of the spring semester 2016 and is scheduled to be done by the beginning of the fall semester. In KTSW’s former space will soon be a computer lab, teaching lab, student lounge area and a “maker space” for the SJMC’s digital efforts. In the meantime, KTSW has relocated to the third floor in Old Main while things are underway.

Brittany Robinson, the Station Manger for KTSW, is thrilled about the new location. She’s ready to see how things play out, expecting it to be difficult for some and easy for others to adjust to the personnel transition. Robinson tells us both she and the editor-in-chief of The University Star are very excited to come together.

“We’re coming in with an open mind. They’re coming in with an open mind. We’re a totally new generation of staff,” Robinson said.

KTSW and The University Star are hoping to have a grand opening event in the fall to promote their new location, as well as their their new relationship together.

“That will be the start of KTSW and The University Star. We’re not one, we’re not the same, but we are both different media outlets here at Texas State and we’re both cool with each other,” Robinson said.

The Construction Contract Administrator, Kristin Kibling and the Facilities Planning, Design and Construction team are pleased with how things are progressing.

“I think this is going to be a very successful project,” Kibling said. The team meets once a week to go over the progress of the project. Although they hired a architect to help create a space plan, KTSW and The University Star contributed ideas for the new space. We will continue to follow up with their progress through the summer.

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Summer Sixteen

Welcome back, Bobcats! The well-anticipated Summer ’16 classes are now underway. We hope these past three weeks of summer vacation have given everyone a well needed break to come back refreshed and ready to start classes again.

Jasmine Clark

Jasmine Clark

Senior electronic media major Jasmine Clark started her summer class, Writing for Mass Media (MC 1313) with Lecturer Holly Wise, this week. She said the brief vacation helped her relax after the spring semester. “I just relaxed, chilled out and worked. I tried to mentally give myself a break,” she said.

It is important to have downtime after working hard. Check out The New York Times article, To Stay on Schedule, Take a Break, on the importance of taking regular breaks from mental tasks improves productivity and creativity and that skipping breaks can lead to stress and exhaustion.

 
Screen Shot 2016-06-09 at 3.29.27 PMClark said she likes the production aspect of electronic media and recommends any freshman who likes to analyze movies, to look into that major. Jasmine’s ready for summer. Are you?